Disney Princess is a media franchise owned by The Walt Disney Company, originally created by Disney The original eight princesses consisted of Snow White, Cinderella, Aurora, Ariel, Belle, Jasmine, Pocahontas, and Mulan. The franchise spotlights a line-up of fictional female heroines who have appeared in Disney animated feature films. The franchise currently includes seventeen female protagonists and three deutaragonists from thirteen different Walt Disney Animation Studios films, one Pixar film, two Marvel Studios films and one 20th Century Fox movie as each of whom is either royal by birth, royal by marriage, or considered a "princess" due to her significant portrayal of heroism. Most recently, the line-up has expanded to include Tiana, Rapunzel and Merida after the successes of their respective films. Crysta, Vanellope, Anna, Elsa, Gamora, Moana, Anastasia, Shuri, Carol Danvers , Jan-Nin and Sadé are all currently expected to join the line-up. The Disney Princesses are featured in a wide variety of merchandise, appearing in anything from various sing-a-long movies, dolls and other toys to bed linens, clothing and toiletries (such as hairbrushes and toothpaste). The Princesses are also prominently featured at the Disney theme parks.
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